Barry McDonald is the man behind the Fratelli Fresh household name. It's the magic of Fratelli Fresh, the freshness, the seasonality, the sense that you are in the moment and of the place. Casual, cheerful, generous, hospitable, a little bit cheeky and perhaps a little nostalgic for the good old traditions of Italian food/culture.
From waiter to green-grocer to wholesaler to Sydney restaurateur, Barry McDonald has always brought something fresh to the hospitality industry. Now his buzzy, lively Fratelli Fresh food stores and Cafe Sopra restaurants are on every food-lover's go-to list, dishing up market-fresh, seasonal produce in as simple and natural a form as possible. 'Fresh is best,' he says. 'In season is best. Italian is best.'